Read more about guest blogger Dave from grain edit by clicking the link above.

It doesn’t get much better then this, guys driving around tires and cows spewing out waterfalls of Yoplait goodness. Just look at the cow in the poster above, see how happy he is to supply his human friends with yummy yogurt. I wish I could have a cow like that in my backyard. This poster is very similar to another poster in the book which he created for Monsavon soap. It features an illustration of a cow with its udder directly supplying the “milk soap” with milk; a wonderful image to have running through your head as you are washing your face.

The book is filled with his cleverly crafted visual puns. This is a testament to his wonderful sense of humor which was prevalent in the over 600 posters he produced during his lifetime. Just a small fraction of those 600 are presented within Savignac L’Affiche de A a Z but they are consistently good.. I’d be lucky if, I could create 1 poster that was half as good as anything he did.

© Julia Rothman 2007